The industry averages 8–12% supplier activation. We target 2–3x that. B2B Activate replaces seven service providers with one Campaign Engine™ — and every outreach goes out from your buyer's own domain.
Banks hand buyers a spreadsheet and call it an enablement program. Buyers hand it to an AP team that isn't a sales force. Suppliers never hear from anyone twice.
The industry average supplier activation rate sits at 8–12%. That means 88 out of every 100 targeted suppliers never put a dollar on the card.
Corporate buyers signed up expecting rebate income. Their bank handed them a tool. Nobody told them that tool requires a full outbound sales motion to work.
Running a real activation campaign requires seven different providers — CRM, enrichment, sequencing, copywriting, compliance review, reporting, and a human sales layer. Nobody assembles all seven.
From the first supplier signal to an active card on file — every step is orchestrated, tracked, and sent from infrastructure that looks like it came from inside the buyer's own org.
Buyer profile, bank objectives, and supplier data get aligned before a single outreach fires. We map the 0.8% of suppliers driving 51% of potential volume.
Seven external signal triggers — staff changes, earnings events, contract renewals — fire automatically to time outreach at peak receptivity.
Multi-touch sequences are written to the buyer's voice and brand. Every email looks like it came from a real person inside the company — because technically, it does.
Outreach sends from the buyer's own domain and email infrastructure. Suppliers see a familiar sender. Open rates and reply rates reflect that.
High-value suppliers appearing across multiple buyer programs get routed to elite reps for white-glove concierge activation. No supplier worth $500K gets a form email.
Programs never go cold. Signal triggers continuously re-engage dormant suppliers. The Campaign Engine™ watches for reactivation windows and fires automatically.
Every other supplier enablement platform sends outreach from a third-party domain. Suppliers see a vendor they've never heard of asking them to onboard for a card they never agreed to. Open rates crater. Phishing flags fire. Programs die.
We operate inside your buyer's infrastructure. Emails send from their domain. Their name is on it. Their relationship is what opens the door. We just make sure the door gets knocked on — repeatedly, at the right moment.
Every framework is proprietary, patent-pending, and baked into the platform. You don't hire these capabilities — you deploy them.
Every outreach sends from the buyer's own domain. Supplier sees a familiar sender. Phishing perception: eliminated. AP team lift: zero.
Signal-triggered perpetual reactivation. Programs never go cold. The engine watches for re-engagement windows and fires without human input.
80/20 fractals applied to your supplier base. 0.8% of programs drive 51% of volume. We identify them on day one using Buyer DNA™ scoring.
Seven external signal triggers — staff transitions, earnings calls, contract renewals, M&A activity — time your outreach at peak receptivity windows.
High-value suppliers appearing across multiple buyer programs get routed to elite reps for white-glove, concierge-level activation. No $500K supplier gets a form email.
Buyer profile, bank card objectives, and supplier data aligned before launch. The pre-flight protocol that makes every downstream action land with precision.
You issue the card. You signed the buyer. You set the spend target. And now you watch activation numbers that haven't moved in three years. We run the campaign that moves them.
You signed up for a commercial card program expecting passive income. Your bank gave you a spreadsheet. Your AP team isn't a sales force. We close that gap without touching your headcount.
No retainers. No seat licenses. No monthly minimums. A percentage of rebate earned when supplier spend activates.
For issuers or buyers ready to validate the model on a single program or buyer segment.
Full Campaign Engine™ deployment across your entire supplier base with all 7 frameworks active.
For banks and card networks deploying across multiple buyer portfolios at scale.
Book a 30-minute discovery call. We'll map the activation gap in your program, show you which suppliers are worth targeting first, and tell you exactly what a results-based engagement would look like.
No commitment. No pitch deck. Just a conversation about your program.